Joining the Cévennes d'Ardèche Tourist Office means benefiting from dedicated support and promotional tools to promote your activity. A collaboration in the service of dynamic and committed tourism in the region.
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7 good reasons to be a partner
1- Benefit from notoriety
Cévennes + Ardèche
a territory with high added value recognized as a natural, sustainable and eco-responsible destination.
2- Optimize your communication and improve your SEO
- A website with 230 visitors, 000 page views and 606 events (scroll, download, consultation, click, etc.)
- Dynamic social networks with an engaged community of 13 subscribers on Facebook and Instagram (Linkedin in 000)
- Animation of press relations and influence campaigns on social networks, in particular with PACT Cévennes
- The provision of photos and videos
3- Increase your visibility
- A multiplication du contents on partner sites (notably the ADT with 4 million page views)
- La promotion of your activity in our media paper
- Promoting your business on our website and on posts touchscreens located in Banne, Saint-Paul-le-Jeune, Rosières, Les Vans and Joyeuse with a dedicated page and continuously updated with APIDAE : description, contact details, prices, photos/videos
- La marketing agreements online of your activities/accommodation with priority information at reception and relay of your cancellations in real time (digital option)
- La diffusion of your documentation in the reception offices
- Un personalized speech at the reception and guarantee of reliable information to visitors
- La seizure of your information on the database apidae
- A relay of your events in thecalendar
- Integration into the promotional campaigns, advertising campaigns ou press home according to the positioning and defined targets
- The opportunity to be located near circuits in Geotrek
4- Belong to a network
Belong to a diverse network of 400 partners from the tourism and related sectors to contribute to the tourism development of the destination:
- Invitation to our discussion times, evening
- Relay for numerous meetings reserved for professionals: conferences, thematic meetings, awareness meetings, etc.
- Participatory reflection workshops around a theme or a sector (reception plan, etc.)
- Pro Newsletters
- A designated representative of your sector on the Board of Directors, a true spokesperson for the development of tourism policy
- Participate in the seasonal review evenings





5- Benefit from digital support
- Provision oftool de marketing agreements online (Open pro and Addock)
- Distribution of your offer via the enriching existing (inquire beforehand)
- Provision of a link ICAL
* prerequisites: have a website and be comfortable with digital
6- Benefit from expertise and professional and personalized support
- Personalized experts of'home and communication, especially digital, at your disposal
- Personalized experts of the destination to adjust or mount new products and stand out in innovative
- Personalized advice supporting businesses and relaying training, webinars etc.
- Personalized advice me on quality procedures such as the ranking,bike welcome
- Un pro space dedicated on our site
7- Have tools to improve the reception of your visitors
- Provision of our documentation for your customers
- Practical guide “the essential”
- 4 thematic newspapers with illustrated maps to convey the values of the Cévennes d’Ardèche
- Map of southern Ardèche
- Family guide
- City maps of Joyeuse and Les Vans (new in 2025: versions available in English, Dutch and German)
- 3 accommodation guides
- Cartoguide and hiking
- Events
- Distribution tour from our documentation (reserved for beneficiaries of the digital service)
- Dissemination of the Newsletter Agenda with your customers
- Provision of widgets for your websites: Agenda, Géotrek, Via Ardèche
- La training of your seasonal staff (service + à la carte)
- Un Eductour annual to discover the local offer and perfect your role as ambassador of the territory
- The possibility of becoming dispenser online cultural products and outdoor activities from our partners using Addock
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A la carte professionalization services
It integrates a powerful and customizable search engine. This service allows each destination to provide its stakeholders with a dashboard complete to follow their e-reputation. Owners of tourist establishments can thus follow in real time theevolution their notes on the main review platforms, meeting the needs of professionals in the sector.
In order to help you effectively target your marketing actions and to enhance your establishment. This service is designed to provide you with the visual tools et digital necessary to capture the attention of your future customers and dynamize your présence en line.
Why use this communication kit?
- Increase your online visibility : With quality images and videos, capture the attention and encourage the engagement of your customers.
- Communicate effectively : This content is designed to be easy to share and optimize your presence on social platforms.
- Strengthen your establishment’s identity : Highlight what makes your structure unique and develop a distinctive visual style.
How the service is provided
- Exchange upstream in order to identify your specificities and the values that you wish to convey through the images
- Production of images and videos over half a day
- Choice of 10 photos from a pre-selection
- Pick-up 10 optimized photos, a reel and a story for your communication
How does it work?
Un expert will take care of improving your editorial content optimized for your files APIDAE, in order to highlight the strong points of your structure, ofimprove your visibilite, and encourage bookings. Enjoy a neat, punchy text that is adapted to the current expectations of our visitors.
Why benefit from this support?
- Gain visibility : Well-written listings captivate and encourage booking.
- Promote your know-how : Content that faithfully reflects the atmosphere and assets of your establishment.
- Save some timemps : Our experts take care of the writing so you can focus on what's essential.
You know how much the quality of reception can make all the difference in your customers' experience and loyalty. That's why we offer a training specially designed for the seasonal staff, in order to help them adopt the best practices in terms of reception, to promote your establishment, and to promote the wealth of our territory to provide an unforgettable experience to visitors.
Why participate?
- Strengthen your staff engagement : A well-trained team is a motivated team. We will make them aware of the importance of their role in the customer experience and their ability to promote the territory.
- Distinguish your accommodation : Offering a quality welcome is an asset that builds loyalty and attracts customers. Our sessions will equip them with the keys and tools to make your establishment shine and promote the emblematic visiting sites of our region.
- Boost the attractiveness of the territory : Your staff will learn to promote local activities and tickets on sale at the tourist office, helping to enrich your customers' stay while supporting the local tourism sector.
Session details
2 sessions 2 hours will be offered:
- Before the Easter holidays : preparation for the first flow of travelers, for a flawless welcome from the start of the season.
- Before the high season : an update of the knowledge to ensure your team is ready for the summer rush.
Together, let’s promote our territory and its treasures!
Register now to guarantee your employees' place and help them better promote not only your structure but also the local nuggets. We look forward to hearing from you to accompany in this approach of quality !
The calendar of festivities and ticketing highlights all the events not to be missed in our region. We offer you the opportunity to have your activity featured there!
Proposed formats:
- 1/3 page (70 x 148 mm) = €150 excl. tax / €180 inc. tax
- Full page (148 x 210mm) = €250 excl. tax / €300 incl. tax
Why advertise in our calendar?
- High visibility : 4 issues published in summer, distributed to 4 000 copies in our two reception offices in Joyeuse and Les Vans, frequented by 24 000 visitors in July and August. Also sent by email in a newsletter every week to nearly 1 contacts.
Website: In 1st position, the Agenda section is the most consulted to date. It represents nearly 20% of the website's page views, i.e. approximately 100 page views. - Target audience : Visitors to the tourist office, partners, local press, town halls of the 2 communities of communes… Attract lovers of culture, entertainment and outings, locals or those staying.
- Quality support : A neat layout and quality printing to enhance your ads.
On the digital terminals
In Rosières, Saint-Paul-le-Jeune, Banne, Joyeuse and Les Vans, our posts are real vitrines technological innovations, which reinforce our commitment to offering a modern and convenient service to our visitors and residents. They provide real-time information on events, tourist attractions, and much more.
Key figures:
- 5 terminals installed in strategic locations
- Available 7 days a week from 7 a.m. to 8 p.m.
- 15 000 visitors on the 4 terminals
3 periods to choose from
- From February to June
- From July to August
- From September to January
We can make it happen for you! Our team offers the creation of custom advertising inserts, for impactful ads, in harmony with your image. A simple and effective way to attract visitors!
marketing option
What if digital was no longer an option?
60%* of your customers want to book in just a few clicks, regardless of location or time. With more than €600 in turnover on the marketplace in 000, the number of online sales continues to grow every year.
Ensuring online visibility of your establishment and activity is the main challenge of digital marketing. Not adapting to consumer habits is not wanting to stand out from the crowd.
We have the solution! In partnership with ADT, we provide you with solutions for distributing the online offer, which you can integrate into your own websites via widgets.
For hosts: Open pro online marketing tool*
- Manage your schedule in real time, wherever you are
- Manage your contracts, your last minute promotions, your promo codes
- Your schedule connected to all your distributors
- Increase your direct sales on your site and the tourist office and ADT sites with priority display
- Boost your SEO with Google algorithms & AI
Broadcasting your offer via gateways
Sell directly on multiple sites by activating gateways or APIs: ITEA, Reservit, Ctouvert, Secureholidays.net, Eviivo, Inaxel, logis hôtel, eSeason Septeo Hospitality, which feed the Ardèche résa marketplace on the sites www.cevennes-ardeche.com (tourist office) or www.ardeche-guide.com (ADT).
You are present on a platform online booking type Booking , Airbnb… (Online Tourism Agency) and you wish to communicate your availability ?
We offer you the opportunity to provide us with an ICAL link to make the availability of your accommodation visible on the tourist office website and to integrate the reservation link which refers to the platform.
For ADDOCK* activity providers
- An answer to each of your needs: management of activities, equipment, stock, visits, teams, entries, etc.
- Multiply your direct sales on your site and your partner sites
- Sell on site thanks to the counter sales tool
- Deploy a distributor network who directly access your schedule and connected stocks, including hosts.
- The host: a privileged point of contact to broadcast your leisure activities offer on its website by activating an account Addock distributor. A deal system for a win-win bet!
WHY BE PRESENT
ON THE TOURIST OFFICE WEBSITE
Strong authority
Regularly updated with personalized tourist experiences, and many offers from the territory, they contain content relevant and receives beaucoup de traffic. A link to a professional's site from a site at high authority can pass on some of that authority, thereby improving the ranking of the professional's site in the results research or in the algorithmsThe Cévennes d’Ardèche site obtains a score of 60/100.
Quality backlinks
Un link (or backlink) from the tourist office website is considered a link from quality by search engines like Google. This shows that the tourist office website is recommended by a source reliable et credibleVisitors trust institutional sites.
Direct increase in visibility and traffic to your own website
In fact, thanks to the links coming from the tourist office website, your establishment becomes more visible and your traffic will be better.
Richness and precision of information
Artificial Intelligence and search engines appreciate sites with content that quality et relevant and value them for the SEO (natural referencing). Your establishment benefits from this added value.
Local optimization (local SEO)
The fact that the tourist office mention a local professional (with address, name, etc.) helps search engines better understand the geographical relevance of the professional. TheUser experience is improved thanks to the geolocation.
Improved awareness and trust
Being listed on the official tourist office website helps to improve credibility and notoriety du professional. Visitors trust us and Google also takes these trust signals into account in its ranking algorithm. ranking.
updating your data
APIDAE
What is APIDAE and what is it for?
Prime minister network national oftourist information, Apidae is a platform which allows grab, store et exploit tourist information for inquire customers on the tourist offer of destinations, members of the network throughout France.
This information is broadcast withhome, by telephone or by email, and/or is used to supply the digital projects community members, the print editions : websites and mobiles, interactive terminals, information panels, tourist guides, etc.
Free et opened to all professionals in the area, this update is therefore essential for the dissemination of information from each tourist structure.
How to do ?
You were a partner in 2024
You will receive a launch email from the the countryside update APIDAE for the year 2025 until September 15. However, if you have not received this email, do not hesitate to contact the Reception service.
Not a partner yet?
Nothing more simple ! You must to make known from the services of the Cévennes d'Ardèche tourist office:
- By physically going to the office of Joyeuse or Vans
- By contacting theTourist Office by phone +04 75 37 24 48 XNUMX
- By sending a mail at the service Partnership
Your contact details, your type ofactivity will be required to receive the update campaign and join the tourist office.
To go further: benefit from the APIDAE extranet
Do you want to take control and enter your updates into APIDAE yourself?extranet allows you to access the vast world of APIDAE very easily.
To find out more about this service, simply contact Aurélien on 06 21 84 53 93
How can I make my editorial content attractive?
You have to know how to stand out to make your product attractive and make a difference with your competitors. A striking description is necessary but it cannot be improvised! Take the time to write, get inspired by similar products and highlight your strengths, your differences, your commitments, your background... in short, put a little bit of yourself in your content!! Don't neglect photos either, they are worth 1000 words (Confucius said so!). You need help to produce your descriptions, the tourist office offers more services.
The entire reception team gives you all the tips to make your APIDAE file as attractive as possible. The entry guide will help you make your file more attractive. Ask them advice !
Widgets
widgets
APIDAE and GEOTREK
APIDAE
It is possible to display an AGENDA widget on your own website. To do this, nothing could be simpler: create your account APIDAE and access your widget space. An html code will then be available, you just need to integrate it on the chosen page on your website. Your customers will have at their fingertips the activities that will take place during their stay.
geotrek
On your website, display marked hiking, cycling, mountain biking or roaming trails. On request, an HTML code will be provided to integrate it into your own website.
Ticket sales
The tourist office can become your distribution partner thanks to the counter solution developed by Addock or your own solution.
Subject to acceptance, with 10% commission on all reservations at the tourist office counter.
A shared photo library
We all have the same problem when it comes to communication: quality visuals! So every year, the tourist office expands its photo library in partnership with professional photographers: Borre Zimmermann, Raphael Pellet, Séverine Baur… Heritage, rivers, nature, gastronomy,… so many subjects to put into images in all seasons.
In order to let you enjoy some of these professional shots, we have created a shared photo library. Why shared? Well, because we open this image bank to our partners, but also because we invite you, too, to import your photos so that other actors can enjoy them.
It's the same logic if you are a restaurateur, producer, craftsman... you can promote your activities via the visuals that you make available to the destination's prescribers.
How to proceed ?
Image rights, copyright, credit, format, etc., it was necessary to set a framework to allow everyone to find their way around (photographers, models, users, etc.). So we decided to write a charter for the use of these photos and the shared photo library in general.
So to put it simply, to access the shared photo library you just need to:
- Be a partner
- Download the Shared Photo Library Usage Charter
- Read it, sign it and return it to Celia
- From there, we will send you a personal link that will allow you to access the shared photo library
- You can then download or import photos and use them on your media: website, social networks, etc.
- Finally, you must scrupulously respect the charter that was signed! This is essential for the proper functioning of this tool.